Showing up in a fresh-off-the-runway minidress from Ferragamo’s Spring/Summer 2025 ready-to-wear collection, Hailey looked as stunning as ever to host her guests with a Rhode-style fun night.

The affair was about food, fun, and all things Rhode with goodies bags, and much more. Later, she recapped the eventful gathering in an Instagram dump, clearly not getting enough of the glam night.

Hailey Bieber wows in inside photos from Rhode party

Hailey Bieber’s unseen Rhode photos from its LA pop-up showed her wowing and posing inside the party and making it all about shades of brown.

Her latest Instagram slideshow exhibited the wonderous glam night with guests and her brand’s products that everyone cannot stop discussing.

In her Ferragamo leather minidress, Hailey brought her chocolate brown passion to the event and promoted the new additions of her fan-favorite skincare brand.

These photos proved the pop-up was mostly everything brown, ranging from Rhode vanity mirrors and themed stools to traffic cones and the overall setting.

These sneak peeks showed the founder, who arrived with her husband Justin Bieber, posing with the products.

Hailey introduced some of the brand’s latest additions in a couple of snaps while other videos documented the new campaigns playing on screens at the venue.

Hailey also looked cheerful in some snippets, flaunting her iconic outfit and the vibrant and happening setting there.

In addition, Rhode’s Instagram shared more glimpses of Hailey Bieber and the occurrence at its LA pop-up. These showed a full view of Hailey’s ensemble with sheer tights and strappy heels while playfully posing inside the event.

Furthermore, the slides showcased the mouth-watering snacks and drinks as one of the highlights while the brand’s products remained on full display.

Not to mention the one-of-a-kind barbell resembling its newly launched peptide lip shape that truly captivated all the attention.

Keeping in theme with Rhode’s new campaign, the event consisted of gym-themed sporty props that made it even more iconic.

Hailey knew how to set the bar sky-high and there was no matching that. Moreover, she and Justin Bieber, who wore a sporty outfit, got goofy inside the pop-up in a PDA-packed moment.